Multicultural Ad Spending Drops Less than Overall Market
Spending on Spanish-language and African-American media was more stable last year than the overall ad market, according to Nielsen. The overall market was down 9 percent, while Spanish-language media spending declined just 4.7 percent and African-American media spending was down 7.3 percent.
SEE ALSO
- Meet Calvaniece Mason Hair Brands Co. — ‘Luxury Hair Care Redefined’
- Diddy’s Defense Admits Violence But Denies Sex Trafficking In Opening Statements
- Watch Law Roach Gag Over Zendaya & Anna Sawai’s Almost-Identical Met Gala Looks — ‘I’m Glad We Came Early’
- Former Pro Footballer Ryan Clark Calls Diddy A ‘B—-‘ For ‘Stomping’ Out Cassie In Video
- Why Actress Amber Iman Calls ‘Goddess’ A Love Letter To Black Women In Theater [Exclusive]
