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Have you been going to the movies a lot more? Been watching a lot more TV? There’s a good reason. Recently, women-centered movies have taken over the box office. And with groups of girlfriends filling more and more theater seats and increasing the ratings of popular shows, movie and network execs have finally figured out what women want to watch. Did you see these films and watch these shows?

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The NFL

Did you know that the NFL’s audience is 45 percent female? And now that advertisers are figuring that out too, next year’s hotly anticipated Super Bowl commercial lineup might have a few more ads geared toward women. Goodbye girls in bikinis selling beer, hello men in Speedos selling chocolate.