Beauty Bangers: 5 Black-Owned Brightening Serums For Even Skin
Beauty Bangers: Serums From Black-Owned Brands For Bright And Hydrated Skin
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Source: Courtesy of Motsi, LYS, Jacq’s
Serums are important to a skincare routine because their concentrated formulas are highly efficacious in helping key ingredients deeply penetrate the skin.
Since many with darker complexions list hyperpigmentation or an uneven skin tone as their prime skin concerns, using brightening serums is an ideal way to prevent and treat scarring and discoloration.
Many brightening products on the market contain Vitamin C, a skincare staple.
As you’ll see with many of the offerings below, brands love using the ingredient because of its ability to reduce the appearance of hyperpigmentation.
Read up on some Black-owned brightening serums below.

Source: Courtesy of LYS / LYS
Think Bright Glow + Hydrate Serum With Vitamin C & Hyaluronic Acid
This hydrating serum boosts your skin with a dose of radiance.
Its thin water gel consistency feels weightless on the skin. It’s a great product to use overnight or before applying makeup for a rejuvenated-looking complexion.
$28 via LYS
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Source: Courtesy of IKNOW Skincare / IKNOW Skincare
Eyes Matter Instant Soothing Serum
This smoothing eye serum was developed to instantly lessen the appearance of fine lines and wrinkles by providing a tight and youthful appearance around the eyes.
The brand claims the formula works “synergistically” to brighten the area under the eye, and the serum’s standout ingredients include aloe, jojoba, seaweed, algae, Vitamins C and E, and oat protein.
$30 at IKnow Skincare.
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Source: Courtesy of Asevida / Asevida
Vitamin C Adaptogen Serum
The formula of this serum is suitable for all skin types and is “enhanced” with seaweed, “skin-soothing adaptogens,” hyaluronic acid, peptides and more.
It also includes plant stem cells, there to boost collagen production, plump, firm and protect the skin against sun damage and environmental pollutants.
Since implementing sun care is one of the best ways to prevent hyperpigmentation and long-term discoloration, this serum to definitely a winner!
$40 via Asevida
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Source: Courtesy of Motsi / Motsi
Wrinkle Recovery Serum
This lightweight serum contains Vitamin A and CoQlO, which “reduce the appearance of fine lines, wrinkles, and age spots.”
The brand notes that this product is best for those hoping to lock in moisture and renew the softness and brightness of their skin.
$48 via Motsi
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Source: Courtesy of Jacq’s / JACQ’s Skincare
Balancing Face Serum
This hydrating and soothing serum claims to give you balanced and filter-like skin.
The “reparative flower extracts and plant-powered biotin” in its formula aim to naturally give you glowy and even skin.
One of its key ingredients, carrot, is high in beta-carotene, minerals and vitamins A, B, C and E.
This product also includes the skin-brightening antioxidant ferulic acid, and rosehip seed oil, which combats aging.
$62 via Jacq’s
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