Beauty of 5: Create A Flawless Complexion With Beauty Bakerie

Source: Courtesy of Beauty Bakerie / Beauty Bakerie

Founded in 2011 by Cashmere Nicole, Beauty Bakerie is a makeup brand that puts dark skin tones first — literally. When you go on the company’s website or shop the brand in stores, you’ll notice that its shade ranges are always displayed from darkest to lightest instead of the other way around, the industry standard.

“I didn’t like the feeling of scrolling down to the bottom of the screen on certain websites when it was time to look for my daughter’s skin tone,” Nicole explained at an industry event as one of the panel’s speakers. “When we would go to the store we were bending down at the bottom of the shelf or being told ‘They don’t carry that shade in store.'”

The founder expressed that she noticed “gaps in the beauty industry” like the lack of overall accessibility to shades for darker complexions was what helped inspire her to create Beauty Bakerie. Now, the company is known as one of the best makeup brands for Black women whether they love no-makeup makeup, soft glam or a full face.

Down below, read through a detailed tutorial on achieving a flawless face base with Beauty Bakerie’s complexion products.

Source: Courtesy of Beauty Bakerie / Beauty Bakerie

Prime

Arguably the most important step of doing one’s makeup, making sure your base is on point is crucial. Depending on your skin type, you might add some extra moisturizer to your face so your skin doesn’t dry out underneath your makeup throughout the day. If your skin is on the oilier side, using oil-absorbent papers before applying makeup will help ensure any unwanted shine won’t peek through.

Regardless of your skincare routine, your products should apply smoothly. Following up with a primer before putting on your makeup is an extra step that helps your makeup will stay put all day, and that it looks its best.

Beauty Bakerie’s The Butter HydraSilk Primer ($24) is a lightweight option that hydrates the skin while also filling your pores and fine lines.

Source: Courtesy of Beauty Bakerie / Beauty Bakerie

Apply Your Base

While it’s historically been difficult for Black women to find complexion products that suit them, our options are slowly becoming more diversified. In fact, Beauty Bakerie’s Instabake Aqua Glass Foundation ($34) comes in 30 shades for you to choose from. Additionally, if you’re not sure where on the spectrum you lie, the brand’s website offers tools to help you determine which shade is right for you — including a shade comparison chart, a foundation finder, and an undertone matching quiz.

Once you’ve found the correct shade match and have applied it, the photo above on the left is an excellent example of how to highlight, contour, and color correct (if need be) with various shades of the brand’s Concealer ($20).

Source: Courtesy of Beauty Bakerie / Beauty Bakerie

Add Dimension

After setting, you might find that your face looks a little flat. That said, accentuating your facial structure’s highpoints, cheekbones, and hollows is quick and easy with Beauty Bakerie’s face palettes — such as the Brownie Bar ($18) or the Coffee & Cocoa Bronzer ($38). Depending on your skin tone, choose a palette that includes a bronzer (a warm, red-toned brown shade), a contour (a cool-toned brown shade), and a highlight or blush. 

Highlighters are shimmery pressed pigments that glitter in champagne, gold, or rose gold. As a recommendation, we suggest shying away silver-toned highlighters if you’re not comfortable playing around with makeup — as cool-toned shimmers can often appear ashy or out of place on darker skin when it’s not applied correctly.

Contour traditionally goes on the natural “shadows” of your face, such as along the perimeter and at the hollows of your cheekbones. Bronzer reintroduces warmth to your complexion and can be blended in between your contour and blush. 

Depending on your face shape, put your blush directly onto your cheeks for a rosy and youthful effect, or along your cheekbones for a more sculpted look.

Highlighter is applied to the highest points of your cheekbones and other places on the face that you’d like to have an extra glow.

Source: Courtesy of Beauty Bakerie / Beauty Bakerie

Set With Setting Spray

The last step is sealing all of the makeup you’ve applied with a setting spray. Beauty Bakerie’s Spray Your Grace Baking Spray (currently out of stock) is a fine mist that takes away the appearance of any powderiness left over from the last two steps while also ensuring that your face looks smoothed out and flawless. 

With a 4.9 rating out of 5, fans of the product say that it makes their makeup transfer-proof (so no more makeup on your face masks) and that it keeps their makeup looking right all day, through work or play.