Thanksgiving Eve Has Grown into One of the Hottest Bar Nights of the Year
(Chicago Business Journal) — As retailers continue to come out ever earlier with deals and discounts for the holidays, Black Friday may be losing its potency as the official shopping kick-off day. But Thanksgiving Eve, or Black Wednesday, is as strong as ever as one of the biggest bar nights of the year. “There’s no question it’s a top five holiday for most bars, says David Henkes, vice-president and on-premise practice leader for Chicago-based retail insights firm Technomic Inc. “Thanksgiving is a universal holiday, and many people want a night to spend with old friends before the family obligations take over.”
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