Venus Williams on How to Make Smart Decisions for Your Brand
(Black Enterprise) — If you think tennis icon Venus Williamsis a force to be reckoned with on the court, just peep her game off of it. This year alone the three-time Olympic gold-medalist released her first book, Come To Win (co-authored with Kelly E. Carter), which scored number five on theNew York Times bestsellers list; debuted her own videogame, Venus: The Case of the Grand Slam Queen; and teamed up with EA Sports to launch an innovative new fitness program. Consider Williams’ already mile-long list of entrepreneurial achievements—including her interior design firm, V Starr Designs; fashion line, EleVen; and part-ownership of the Miami Dolphins—and she is easily one of the most successful African American sports/businesswomen on the planet.
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