NAACP: New Website, New Initiative
(Black Web 2.o) — Over the last few weeks, we’ve posted video on the site showcasing discussions with different people on how the NAACP can maintain its relevancy with the next generation. From President Benjamin Jealous to Color of Change Founder James Rucker it was agreed that new media must be implemented into their organization’s branding strategy. To that end, the NAACP has gone back to the drawing board and revised their new media strategy, starting with a site redesign.
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